• Blog Post

    STRATEGY AND EXECUTION

    Unless you get these two things right. You will continue to be lost. A lot of the time it’s very easy to get swept up in the hype of the next big thing. Or the latest new “method”. But the truth is. Unless you have a solid strategy in place you are going to be in the same place you’re in right now. Just because it’s shiny and new and looks appealing, unless you have a strategy of how to work it, and execute it, nothing will happen. It sounds kinda obvious. But the amount of times I’ve seen people jump into new things with absolutely no strategy is alarming.…

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    MONETIZING YOUR CONTENT

    Making a cool engaging post and dishing out an affiliate link isn’t enough. A lot of people misunderstand this process and overlook the most important part. You have to understand firstly what content is. What purpose does it serve. The way to look at your content is that it’s the very thing that brings your prospect from where they are right now, to where they want to be. It facilitates the process and resonates with them because they can relate to the things you’re talking about. Naturally, during the process, it brings them closer to you and that’s when your product or service should be aligned with the core message…

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    SELLING FROM A PLACE OF LOVE

    Business is a game of logic and clear thinking. But selling is all about emotions. I’ve seen all sorts of “tricks” and tips about how to invoke emotions in your prospect to get them to buy. However. The best method I have found is to sell from a place of love. Let me explain. If you know what you are selling will truly improve your customers ROI, quality of life, mindset, overall business, then you can put everything behind it. Instead of coming from a place of neediness and desperation, you are now coming from a place of genuine help and a desire to improve the prospects position. This changes…

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    WHY 100 IS MORE THAN 1 MILLION

    Stay with me on this one. I promise by the end of this post this will make perfect sense and you will agree that 100 is in fact more than 1 million. Imagine this scenario. Let’s say you’re running a cake business specializing in bespoke cakes for special occasions based in the London area. Who are the people you want to reach out to the most? People who are looking for cakes? People search for “cakes” for all sorts of reasons online. Some want to bake their own. Some may be wondering about what goes into a cake, and others might just be a bit peckish. Some may even be…

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    THE “GET RICH” SLOW SCHEME

    I’m here to tell you about my new scheme. It’s called get rich slow. And guess what. You actually have to do something. Oh. And it’s not fully automated. You will need to put the work in too. It doesn’t involve Crypto. Nothing to do with Forex. And it certainly isn’t anything to do with “sitting back” while the commission rolls in. It’s not going to change the world (unless you want it to) and it’s certainly not going to break the internet. But what it will do is get you rich. Slow. Because its real foundational digital marketing. It gives you the high income skills 99% of the marketplace…

  • Blog Post

    3 WAYS YOU CAN GENERATE MORE TRAFFIC TO YOUR OFFER

    Here are 3 simple (and often overlooked) tips to boost traffic directly to your website. 1.) The Co-Partner Method. This method basically involves partnering up with someone.You simply partner up with someone else in your niche and do a joint podcast or interview.This is hugely effective because now you have your partners audience on your content and vice versa.It’s a win-win.You might be saying “I have no content to present”.That’s a whole issue in itself but here is a quick fix.Just interview someone with a large audience/following.Invite them as a special guest on your blog or podcast and tell them your eager to pick their brains.Very few people will resist…

  • Blog Post

    WORDS THAT SELL

    “Writing is boring”.”I don’t like writing copy”.Does this sound like you?If it does, then you might just be over-looking arguably the most important element of your online marketing business. Copy-writing.If you’re serious about internet marketing, you should be serious about copy-writing, and here is why.The words that you use to invoke emotions and sell are the most important part about your business.It’s how you turn prospects into customers. By communicating your core message through words you bridge the gap between your prospects fears and your solution.If you don’t like writing or want to do it yourself, that’s fine, but you should at least have a basic understanding of the core…

  • Blog Post

    Is Email Marketing Dead ?

    This is the narrative being increasingly used in a pretty transparent, and to be honest, lazy tactic in the market place. More often than not, it’s being deployed as a fear tactic for marketers to push whatever it is they’re selling. A classic FOMO strategy backed up by almost no logic and even less statistics. The reality is that email marketing is very much still alive. And the statistics prove it. The only thing that’s dead is a little creativity. And SPAM. Is it harder to get high open rates and engagement via email? Yes. Does it take a little more work, research and thought to get results from email…

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    HOW TO GET SH*T DONE

    Here’s something that’s working for me right now. A lot of the time people fail to ever get to where they need to be because they simply don’t get things done. They know what they need to do, but for whatever reason they just never get round to doing them. So here’s a bullet proof method I’ve been using with considerable success to increase productivity and do the stuff that really matters. Find a routine that works for you People get too obsessed with the billionaire routines of Bill Gates or Elon Musk and think they absolutely must get up at 5am because that’s what the billionaires do. But the…

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    GOODBYE LINEAR SALES FUNNEL.

    Marketing is changing. From chat bots, live agents, AI and other intelligent agents the customer journey is completely different in today’s world. The classic sales funnel is no longer as effective as it once was. The way we interact with our customer has changed, and we have to keep up with the trends. Those marketers that adopt a more customer experience-oriented approach versus a product awareness-oriented approach will come out on top. You have to start thinking about your marketing in terms of ecosystems now, where every touch-point within that system is a unique customer experience that gives them a deeper sense of loyalty and higher engagement. For example, you…

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